forecourttech '25: October 1st & 2nd, Asia Gardens Hotel, Alicante, Spain

Michel Hinfelaar

CEO

Michel Hinfelaar

Haia Consultancy

https://www.haia-consultancy.nl/

Cyber Security & Data Protection

Haia Consultancy supports companies to organise their retail IT activities in a way that, allows them to use it for years to come, and to be ready for future developments in payment, loyalty and inventory management. These developments might include card payment, paying through the internet, touchscreen checkouts, contactless payments, flexible loyalty programs and a detailed and effective understanding of customer buying behaviour.

About Michel:

  • Bachelor degree, micro electronics system design ‘97
  • Started as a consultant at CMG (merged into LogicaCMG, now part of CGI) from ‘97 till ’07
  • Experience in different markets sectors, mostly with large international companies
  • Founded Haia Consultancy B.V. in October ’07
  • Payment, Loyalty and Sale systems experience since ‘01 in the Petrol Retailing market sector at ExxonMobil, Shell, BP and VARO Energy
  • Contracted with BP from ‘05 till ’16 one of the key technical project leader in the European petrol station IT department
  • Technically leading projects from definition through piloting in Portugal, Spain, Austria, Netherlands, and U.K.
  • Contracted with Shell since ’19 on site systems replacement projects and since 2020 involved in Hydrogen filling station deployment in US and Europe.

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