Matthijs Machielse

Matthijs Machielse is creating innovation at BigBrother. As the Chief Technology Officer at the technology company, he is pioneering intelligent security solutions for the mobility and retail sector. BigBrother’s platform Watch-it has evolved into Europe’s most advanced retail security and insights systems, deployed across more than 7,500 sites and more than 100,000 connected devices in 23 countries already. With a background in business management and strategy, Matthijs bridges technology with commercial value, helping retailers accelerate digital transformation and enhance operational excellence.